News and Events
Subscribe to the AudienceView news feed: 
Re-Tweet this Story
Northern Michigan University Selects AudienceView as Campus-Wide Ticketing Provider
Images
Image Gallery: Northern Michigan University - Expand
Quick Facts
- AudienceView Ticketing has been selected as the ticketing technology provider by Northern Michigan University (NMU).
- NMU will utilize the AudienceView solution campus wide to power their ticketing and CRM operations for both athletics and arts.
- AudienceView's integrated solution will also enable the organization to reduce costs within individual departments by streamlining operations, such as eliminating the need for separate box offices for arts and athletics.
- "This system will allow us to do everything we wanted on a single platform, including the ability to operate our own payment gateway with TouchNet, address our need to process both athletic and arts event tickets, and it is PCI compliant, which is critically important to the university," said Christy Lake, NMU Ticket Manager.
- "The agreement between Northern Michigan and AudienceView truly demonstrates the scalability of our technology and our ability to meet the wide range of needs of athletics and arts departments in the higher education market," said Jeff Koets, Vice President of Sales and Marketing at AudienceView Ticketing.
Connect with us
Northern Michigan University Selects AudienceView as Campus-Wide Ticketing Provider
TORONTO, Ontario, Canada – July 19, 2011 – AudienceView Ticketing, a leading provider of advanced and flexible ticketing services to venues worldwide, announced today that the company has been selected as the ticketing technology provider by Northern Michigan University (NMU). The University, located on the Upper Peninsula of Michigan in the city of Marquette, will utilize the AudienceView solution campus wide to power their ticketing and CRM operations for both athletics and arts.
"We are pleased to have the new AudienceView system in place. This system will allow us to do everything we wanted on a single platform, including the ability to operate our own payment gateway with TouchNet, address our need to process both athletic and arts event tickets, and it is PCI compliant, which is critically important to the university," said Christy Lake, NMU Ticket Manager.
With AudienceView's fully-integrated software, NMU will be able to control and operate their athletics and arts initiatives on a single, shared database. In addition to utilizing the software for ticketing management and core box office operations, the University will utilize AudienceView's powerful CRM functionality to segment data from their customer base, opening up greater targeted-marketing capabilities.
AudienceView's integrated solution will also enable the organization to reduce costs within individual departments by streamlining operations, such as eliminating the need for separate box offices for arts and athletics.
"We are thrilled to add NMU to our growing roster of U.S. collegiate clients using the AudienceView solution campus wide," said Jeff Koets, Vice President of Sales and Marketing at AudienceView Ticketing. "The agreement between Northern Michigan and AudienceView truly demonstrates the scalability of our technology and our ability to meet the wide range of needs of athletics and arts departments in the higher education market. We're excited to be working with NMU and look forward to helping them utilize our technology to generate revenue and to provide their customers with a superior user experience."
About Northern Michigan University
Northern Michigan University, located in Michigan's unique Upper Peninsula, is a dynamic four-year, public, coeducational university which offers 180 degree programs to nearly 9,400 undergraduate and graduate students. Known for providing outstanding personal attention, 75 percent of NMU's 300-plus faculty members have doctorates or the highest degree in their fields, and a hallmark of the NMU experience is that full-time faculty members teach at all levels - freshmen through graduate courses. Northern is also one of three universities in the state of Michigan to serve a community college role for its region.
About AudienceView Ticketing
AudienceView Ticketing provides a fully integrated, web-based ticketing, CRM and fundraising solutions to more than 140 sports, arts, entertainment and non-traditional ticketing organizations worldwide. Supporting both in-house and hosted ticketing models, AudienceView's white-label solution offers the ability to create unlimited online brands, control your venue and event data, access real-time business data and interact directly with your customers. AudienceView's leading-edge solution opens the door to superior venue management, an enhanced customer experience and ultimately, increased revenue. For more information about AudienceView Ticketing, please visit www.AudienceView.com.
- For More Information on AudienceView Ticketing:
- Nick Begley
- 416.687.2000 x6021
- nick.begley@audienceview.com