News and Events
AudienceView Welcomes Two New UK Performing Arts Clients
London, UK - March 8, 2007 - AudienceView today announced that Stratford Circus in London and Hall for Cornwall have selected AudienceView as their ticketing solution. Both performing arts organizations present innovative programming and require an application that combines a flexible and dynamic approach to customer communication reflecting a commitment to growing the arts in their communities.
"We continue to grow our presence in the UK and beyond," said AudienceView CEO Nick Lisi. "These organizations are excellent examples of performing arts groups interested in leveraging the relationships they have with their customers while gaining greater control in their day-to-day operations. We’re thrilled to have them on board."
Stratford Circus is located in East London, close to the site of the 2012 Olympics, and is operated under the umbrella of Newham’s award winning college, NewVIc. Stratford Circus is a partnership of five distinct organizations – East London Dance agency, Urban Development music agency, Theatre Venture, NewCEYS (Newham's Community Education and Youth Service), and Circus Media Centre.
Using AudienceView’s fully-integrated, web-based software solution, Stratford Circus has unprecedented access to data across their entire organization, as well as enhanced marketing, fundraising, ticketing, and analysis tools.
"The diversity and demands of Stratford Circus requires intelligent, robust and flexible software to capture marketing data and manage sales efficiently, as well as a tool to help us further understand our customers, enabling the formation of better relationships," said Alon Brizman, Head of Operations for Stratford Circus. "Built-in online functionality is also key to our future growth and service provision. I am confident that AudienceView will continue to grow with us, and together our partnership will serve to bring improved services to our local communities"
Hall for Cornwall, located in Truro, Cornwall, attracts close to 180,000 performing arts-goers each year. They host theatre performances and concerts, bringing in some of the biggest names in the industry including Coldplay and James Morrison.
With AudienceView they have the ability to track customer data for their broad spectrum of visitors, greatly improving their targeted marketing efforts and strengthening their sales process.
"We chose AudienceView as our new ticketing system because, in our view, it offered the most professional, flexible and robust features around," said Sarah Ferrie, Head of Marketing for Hall for Cornwall. "We were impressed by the range of functions and the ease of system management which we are sure will streamline some of our internal systems. Because AudienceView incorporates online selling, with 'select your own seat' we are also going to be able to roll out a practical service that our local community will benefit from, thereby increasing access to the theatre for all our audiences."
Both organizations join the growing list of AudienceView performing arts clients in the UK, including the National Exhibition Centre (NEC), Sheffield International Venues (SIV), Lyceum and Crucible Theatres, Open Air Theatre, and Norwich Theatre Royal.
- Hall for Cornwall: www.hallforcornwall.co.uk
- Stratford Circus: www.stratford-circus.com
About AudienceView
AudienceView provides advanced, flexible ticketing services to leading arenas, stadiums, arts venues and theaters worldwide. It offers a fully branded customer experience across traditional and emerging touch points and channels. Clients benefit from integrated CRM tracking customer data, interactions and preferences to support enhanced marketing and sales initiatives. Its growing feature set leads to greater control of ticketing and related services and higher revenue streams for its clients.
- For More Information on AudienceView Ticketing:
- Chris Castle
- 416-687-2010
- chris.castle@audienceview.com