News and Events
Sheffield International Venues, one of the largest Sport, Leisure and Entertainment Companies in England announced today it has chosen AudienceView to run their in-house ticket sales and Customer Relationship Management (CRM) systems.
United Kingdom, Sheffield - May 25, 2005 - Sheffield International Venues, one of the largest Sport, Leisure and Entertainment Companies in England announced today it has chosen AudienceView to provide software to run their in-house ticket sales and Customer Relationship Management (CRM) systems. Sheffield International Venues hosts world class sporting and entertainment events, concerts as well as local activities for all the people of Sheffield in 13 venues across the city.
AudienceView's industry leading web-based integrated ticketing, CRM and fundraising system was chosen for its flexibility and ease of implementation to accommodate Sheffield International Venue's (SIV) diverse needs for its network of multiple venues. In addition, AudienceView is able to scale to handle the large volumes at SIV which plays host to thousands of events and concerts selling over 1.7 million tickets annually.
"Because of the critical role ticketing plays in our complex business, we underwent a thorough review of the industry" said Andrew Snelling , Finance Director for Sheffield International Venues. "As a result of a rigorous scored analysis of 14 major products from around the world, based on technical and customer service needs of our business now and in the future, we ultimately chose AudienceView. AudienceView will replace our existing solution not only for its feature rich product, but more importantly because of the caliber of the company itself and its experienced staff."
"Sheffield International Venues boasts award winning venues and state of the art facilities," said Mark Cohon, President and CEO of AudienceView. "Partnering with AudienceView will add state of the art ticketing and fundraising capabilities to what is already an impressive list of accomplishments at SIV. We are extremely excited because the diversity of SIV will be a perfect showcase for AudienceView's powerful software in the UK."
About AudienceView
AudienceView provides advanced, flexible ticketing services to leading arenas, stadiums, arts venues and theaters worldwide. It offers a fully branded customer experience across traditional and emerging touch points and channels. Clients benefit from integrated CRM tracking customer data, interactions and preferences to support enhanced marketing and sales initiatives. Its growing feature set leads to greater control of ticketing and related services and higher revenue streams for its clients.
About Sheffield International Venues
Sheffield International Venues (SIV) has grown rapidly over the past six years to become one of the largest Sport, Entertainment and Leisure Companies in the North of England. The Company operates via five major divisions: Entertainment - Concert venues both indoor and outdoor, night clubs, world class hospitality, Sheffield Philharmonic Concert Season. Community Sports & Leisure - International, regional and local sports facilities - sports centres, golf courses, athletics stadium. A wide range of coaching and training courses for everyone. Health & Fitness - Four major health and fitness venues all of which offer the unique Fitness Unlimited brand; over 9,000 active members make it the biggest membership scheme in the city. Events - SIV venues both host and organize more than 1,000 events per year, from world class sporting events to major rock and pop concerts. Business - Conferences, meetings, banquets, exhibitions, annual general meetings, training and product launches along with corporate golf and fitness membership packages. SIV also plays host to three of the major sports teams in the City: Sheffield Sharks, Sheffield Eagles and Sheffield Steelers, with the members of the British Diving Squad based at Ponds Forge.
- For More Information on AudienceView Ticketing:
- Chris Castle
- 416-687-2010
- chris.castle@audienceview.com