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World-Renowned Geffen Playhouse Selects AudienceView for Ticketing and Fundraising
Image 1: The Pavillion Theatre at Night Expand
TORONTO, Ontario, Canada – June 2, 2010 – AudienceView Ticketing, a leading provider of fully-integrated, advanced and flexible ticketing services to venues worldwide, announced today that the Geffen Playhouse has selected the company to provide them with ticketing, fundraising, CRM and kiosk functionality.
Located in the Westwood neighborhood of Los Angeles, California, the Geffen Playhouse is a not-for-profit performing arts theater. Noted for its intimacy and celebrated for its world-renowned mix of classic and contemporary plays, provocative new works and musicals, the Geffen Playhouse continues to present a body of work that has garnered national recognition. The organization also offers an extensive education and outreach program, designed to engage young people and the community at large in the arts, through its proud association with UCLA.
The Geffen Playhouse highlighted the fully-integrated nature of the ticketing, fundraising, marketing and CRM solution as the chief reason for choosing AudienceView for their venue. The flexibility and control offered by the web-based, white label solution and the ability to utilize the integrated touch screen kiosk solution to sell tickets and process collections were also contributing factors in their decision to select AudienceView.
"We were very impressed by the flexible nature of AudienceView's white label solution to empower our organization," said Joseph Yoshitomi, Director of Marketing at the Geffen Playhouse. "AudienceView is more than just a ticketing provider – they provide us with a user-friendly suite of ticketing technology that will make us more efficient and give us extra bandwith to continue to grow our business."
"The Geffen Playhouse has a history of providing top-notch entertainment to the people of Los Angeles and we're very happy to be a part of their future," said Jeff Koets, Vice President Sales and Marketing at AudienceView. "They truly understand the power of AudienceView's CRM solution to better understand their customer data to best serve their customers and grow revenue. We consider the Geffen Playhouse to be our premiere reserved seating west coast client."
The Geffen Playhouse has been a hub of the Los Angeles theater scene since opening its doors in 1995. Noted for its intimacy and celebrated for its world-renowned mix of classic and contemporary plays, provocative new works and musicals, the Geffen Playhouse continues to present a body of work that has garnered national recognition. Named in honor of entertainment mogul and philanthropist David Geffen, who made the initial donation to the theater, the company is helmed by Producing Director and President of the Board Gilbert Cates, Artistic Director Randall Arney, Managing Director Ken Novice and Chairman of the Board Frank Mancuso. Proudly associated with UCLA, the Geffen Playhouse welcomes an audience of more than 130,000 each year, and maintains an extensive education and outreach program, designed to engage young people and the community at large in the arts. For more information, please visit geffenplayhouse.com.
AudienceView provides a fully integrated, web-based ticketing, CRM and fundraising solutions to more than 120 sports, arts, entertainment and non-traditional ticketing organizations worldwide. Supporting both in-house and hosted ticketing models, AudienceView's white-label solution offers the ability to create unlimited online brands, control your venue and event data, access real-time business data and interact directly with your customers. AudienceView's leading-edge solution opens the door to superior venue management, an enhanced customer experience and ultimately, increased revenue. More information about AudienceView Ticketing can be found at www.audienceview.com.