News and Events
AudienceView Ticketing hires Jay Deen as Vice President Product Marketing
TORONTO, Ontario, Canada - June 23, 2010 - AudienceView Ticketing, a leading provider of white-labelled ticketing solutions to over 125 organizations worldwide, announced today that the company has hired Jay Deen in a newly created role of Vice President Product Marketing. Mr. Deen joins the AudienceView senior management team having spent the last 15 years in the telecommunication sector where his primary focus was centered around enterprise applications for mobility services and more recently social networking services.
"The ticketing industry is rapidly evolving from a cost centre into that of a revenue generating model", stated Kevin Kimsa, CEO of AudienceView. "And as such, organizations are adjusting their business practises to ensure they are in a position to become current and ultimately remain current with the evolution of ticketing transactions. Mr. Deen will be working closely with our clients, prospects and the industry at large to ensure that we remain focused on these dynamic business realities from a product marketing perspective while continuing to launch new and exciting technologies that empower our customers to generate more revenue while remaining in complete control of their customer data and ultimately their brand."
The addition of Mr. Deen represents another significant commitment to the AudienceView product roadmap which is centred upon the reality that many ticketing related transactions will originate and terminate through a mobile device and most CRM knowledge will originate from social networks.
"A significant aspect of an organization's ticketing services strategy has to be the ability to capitalize on the growing list of distribution channels", noted Mr. Deen. "From social networking sites, to secondary sites, to distressed inventory sites, to the official corporate site, organizations need to optimize their distribution of inventory through these channels to ensure and achieve maximum revenue/margin results."
Mr. Deen will officially start with AudienceView Ticketing on July 5, 2010.
About AudienceView
AudienceView provides a fully integrated, web-based ticketing, CRM and fundraising solutions to more than 120 sports, arts, entertainment and non-traditional ticketing organizations worldwide. Supporting both in-house and hosted ticketing models, AudienceView's white-label solution offers the ability to create unlimited online brands, control your venue and event data, access real-time business data and interact directly with your customers. AudienceView's leading-edge solution opens the door to superior venue management, an enhanced customer experience and ultimately, increased revenue. More information about AudienceView Ticketing can be found at www.audienceview.com.
- For More Information on AudienceView Ticketing:
- Mike Evenson
- 416-687-2048
- mike.evenson@audienceview.com