News and Events
Churchill Downs Inc. Extends Agreement with AudienceView
Louisville, KY - November 4, 2005 - Churchill Downs Incorporated (CDI), one of North America's premier racing companies announced today that it has decided to extend their existing agreement with AudienceView as their corporate standard to provide in-house ticketing functionality for their racetracks including the flagship property and home to the Kentucky Derby, Churchill Downs.
CDI recently researched other ticketing solutions available in the marketplace and elected to remain with AudienceView. Its web-based integrated ticketing and CRM software offers the flexibility to provide for CDI's complex ticketing and operational needs.
"CDI underwent some internal changes which necessitated that we review our in-house ticketing solution. AudienceView demonstrated great professionalism and was able to prove not only their technical capabilities, but also their commitment to our future growth during this process" said Ray Pait, Director CRM Operations for Churchill Downs Inc.
"We are extremely pleased that CDI will remain part of the AudienceView family" said Mark Cohon, President and CEO of AudienceView. "CDI and AudienceView will continue to work together to deliver market leading ticketing and CRM solutions that will drive customer loyalty. We look forward to providing CDI with innovative customer centric solutions as we leverage our ongoing successes in the sports and entertainment industries."
About AudienceView
AudienceView provides advanced, flexible ticketing services to leading arenas, stadiums, arts venues and theaters worldwide. It offers a fully branded customer experience across traditional and emerging touch points and channels. Clients benefit from integrated CRM tracking customer data, interactions and preferences to support enhanced marketing and sales initiatives. Its growing feature set leads to greater control of ticketing and related services and higher revenue streams for its clients.
About Churchill Downs Incorporated
Churchill Downs Incorporated, headquartered in Louisville, KY, owns and operates world-renowned horse racing venues throughout the United States. The Company's racetracks in California, Florida, Illinois, Indiana, Kentucky and Louisiana host 121 graded-stakes events and many of North America's most prestigious races, including the Kentucky Derby and Kentucky Oaks, Hollywood Gold Cup and Arlington Million. CDI racetracks have hosted nine Breeders' Cup World Thoroughbred Championships - more than any other North American racing company. CDI also owns off-track betting facilities and has interests in various television production, telecommunications and racing services companies that support CDI's network of simulcasting and racing operations. CDI trades on the Nasdaq National Market under the symbol CHDN and can be found on the Internet at www.churchilldownsincorporated.com.
- For More Information on AudienceView Ticketing:
- Chris Castle
- 416-687-2010
- chris.castle@audienceview.com