AudienceView Subscription Services v1.1.1


Price Management

Create and manage sophisticated pricing structures to maximize sales revenue. An unlimited number of price zones and price types can be built for maximum flexibility. Pricing can be updated at any time during the sales cycle, and can be managed for a single event or for multiple events simultaneously. Pricing can be set as absolute values, or as percentage or flat rate offsets from a default value. Price adjustments can be set to automatically take effect at a given time in the future.

Ticket Delivery (Print-At-Home, Mobile)

Design attractive tickets with a flexible visual ticket editor. Generate e-tickets in PDF format with 2D or 1D barcodes, and deliver them to any web-enabled device. Traditional thermal tickets can be printed directly from an order or in a batch.

Standard Reserved Ticketing

Create and sell tickets to reserved seating events. Customers can select seats using an easy-to-use best available option, or select their seats within an interactive venue map.

General Admission Ticketing

Create and sell tickets to General Admission events. Customers can easily select from a range of price types.

Ticket Promotions

Configure promotions to expose a special price or to give VIP access to a presale. Customers can access promotions by entering a code, or the promotion can be automatically activated when qualified customers log into their online accounts. Promotion sales can be capped at a certain number of tickets.

Season Tickets, Subscriptions and Packages

Manage your most loyal customers through flexible bundling of items, including events, merchandise, memberships and gifts. Bundles can contain any combination of items on a fixed or flexible basis, and can be renewed using a batch utility. Scheduled payments can be used to allow a customer to pay in installments.


Shopping Cart

AudienceView’s online experience uses an E-Commerce industry standard shopping cart model. Customers can add multiple products to their shopping cart and check out with a single payment.

Mobile-Responsive Shopping

All of AudienceView’s online web pages are designed to automatically optimize the user experience to suit the screen size of their device. Users on all web-enabled devices have the same access to products and features.

Ticket Forwarding

Customers can choose to forward their e-tickets to other people by email. Forwarding a ticket automatically invalidates the original ticket.


Use AudienceView’s flexible merchandise configuration to set up an online store. Add multiple images to items, use options to handle different clothing sizes or colours, and organize products into categories.


Create loyalty by selling memberships, either as standalone items or as part of a season ticket or a bundle.

Gift Cards/Certificates

Gift cards and certificates, with fixed or flexible values, can be purchased, printed, redeemed and reloaded through the Desktop and Online interfaces.

Upsell/Cross Sell

Increase the value of an order by offering upsell and add-on items at appropriate points in the transaction flow. Upselling can be used to convert a single ticket sale to a bundle, or promote a membership. Add-on items could include merchandise or food and beverage items.

Google Tag Manager

Deploy conversion and analytics tags onto the AudienceView web pages through Google Tag Manager. A rich data layer is provided that includes page attributes, order products and other interaction data. Included utility functions simplify the setup of complex triggers and tags.

Affiliate Support

Promote your products on third party affiliate sites, and track the quantity and value of order conversions from external links using embedded referrer codes.

CRM and Marketing

Loyalty and Memberships

Sell products linked to members or create memberships directly on the customer record. Memberships deliver benefits to the customer that, via AudienceView’s promotions feature set, can deliver exclusive access to products, pricing or additional tickets. Customers can earn points for purchasing Performances, Bundles or Donations and move through benefit levels based on points earned. Memberships and benefits can be set to expire based on a fixed date or on an offset from their start date.

Customer Profiling and Segmentation

Create Business Intelligence queries to segment your customer database based on customer profiles and purchase histories. Expand the profiles of your customers by importing data from external sources using the DataMonkey tool.

Customer Activities

Present an at-a-glance view of the selected customer’s most recent activities and interactions. An activity stream shows all of the correspondence either generated by the system or users of the system. Users can preview correspondence generated through email marketing and view high-level statistics. The display of notes, correspondence and offers is user-definable through a Business Intelligence query and can be defaulted for the user or the role. Use the interactive calendar month view to see all of the activities including the upcoming performances the customer will be attending.

User-Defined Fields

Create user defined input fields on customers, orders and the configuration of products. Configure labels, control who can view and enter data, attach user-defined lists, set default values and define whether entry is required or optional. Define which fields accept or require numbers, dates, currency, and single or multiple text input.


Automatically associate your customers to types of products or business groups within your organization. Associations can be set on users, venues and products. Segment customers by association using the Business Intelligence tool. Customers can choose which associations they wish to receive communication from via their message source preference.

Communication Preferences

Customer communication preferences can be captured as opt-in or opt-out choices. Multiple preferences can be captured per customer. Customers can be segmented based on their preferences using Business Intelligence.

Special Offers

Create special offer pricing for items or bundles, available by promotion code or as a benefit of membership. Promotions can be embedded in links for easy distribution. Bundles can be configured with fixed or flexible options.


Gift Solicitation and Management

Create gift products with fixed, recommended or user defined amounts. Automatically determine the funds and appeals associated with the gift. Collect additional information related to the gift. Track goals against the fund or appeal. Track giving opportunities and proposals against prospects.


Create multiple incremental or static giving levels and apply those levels automatically based on the donation amount. Giving levels can be managed on the donor record.


Drive donor benefits such as advanced access to merchandise, tickets or packages, season tickets or subscriptions, special prices or free items. Add and display the list of donor benefits whether fulfilled through the system or externally. Associate those benefits to a donor automatically based on the Membership level or add them as needed.

Scheduled Payments

Create payment plans for monthly or recurring donations. Automatically process credit card payments associated with payment plans.

Tax and Gift Recognition

Generate tax receipts and thank you letters using our integrated mail merge tool. Multiple tax receipt and thank you letter templates can be created and assigned to gifts.


Google Analytics

Users can configure Google Analytics per website. The implementation tracks standard Google Analytics page views and reports E-Commerce transactions upon order completion. Selected customer interactions are recorded as Google Analytics events.

Data Extraction

Extract selected data in either CSV or XML format using Business Intelligence. Users can restrict the data set using criteria and choose columns for output.

Data Import

Import data into customer records using the DataMonkey tool. Set values based on a CSV, XML or a Business Intelligence query source. Import jobs can be on-demand or set to repeat on a schedule.

Business Intelligence

Create queries for selected business objects. Queries can have multiple criteria. Users can select columns for output and perform aggregate functions to group and summarize data. Formulas can be used to generate calculated results from selected columns. Queries can be saved for future use either privately or shared with other users. Criteria can be restricted by user group permission. Column output can configured to create pivot tables. Results can be previewed or output to CSV, XML, PDF and Fusion Chart formats. Output can be delivered via email, downloaded or printed. Output can be used to create correspondence records for customer level Business Intelligence queries. These versatile queries power the search UI in the Desktop and can be configured to suit the needs of specialized user roles.

Dashboards and Charts

Create dashboards from a suite of dashboard templates designed for everyday business functions. Users can control the layout of dashboard components and set criteria. Dashboards are displayed on the user’s Desktop. Users can select a favourite dashboard as the first thing they see.

Standard Reports

Access a standard suite of reports covering accounting, sales, marketing, fundraising and access control. View, print or email reports. Report configuration can be saved for future use. User access to saved reports is controlled through Public/Private permissions. Configure saved reports for scheduled execution.


Device Responsive Page Design

Create websites that look great and work effectively on all devices.

Social Integration

Allow customers to tweet, like, share, comment and post your content on social media.


Upload and manage your own graphics and style-sheets. Fully style all content and purchase flows according to your brand.

Unified Search

Customers can search across all available items making it easy for them to find events, merchandise, donations and content, and discover related products.


Build content for your AudienceView website with an easy to use rich-text editor. Click over to the source view to make HTML-level modifications to your content.

Multiple Websites

Create multiple E-Commerce websites on one system, with individual branding and product offerings. Create sites for specific customer groups or special occasions.


Build forms to capture feedback and extra details from your customers. Use AudienceView’s reporting infrastructure to show both aggregate and individual responses.

Configurable Menus

Build out your information architecture with a configurable menu. Add and remove menu items, set menu labels, and arrange the display order. Menus are device responsive, presenting a user-friendly experience to mobile, tablet and laptop users.

Day of Event

Access Control

Control access by gate, seat location and price type with rules for time of entry, direction, and re-entry. Scan tickets using dedicated barcode scanners, iOS devices and Android devices. Both 1D and 2D barcodes are supported.


Enable self-serve ticket sales and ticket pickup through a standalone touchscreen kiosk.


Secure Payment Processing

Process credit card, debit card and PayPal payments in real time using AudienceView’s secure payment gateways. Payment reports can be used to balance sales to bank deposits. Desktop users can schedule payments to be processed automatically on future dates.


Automate data extraction, data transformation and data loading using a powerful, integrated scripting engine combined with a task scheduler service.


Schedule frequent tasks like report generation and email campaigns so that they execute with no user intervention. Tasks can be scheduled to run daily, weekly and monthly.

System Security Management

AudienceView is certified as PCI-compliant. Data is protected using industry-standard encryption and authentication mechanisms.

System Audit

All changes to data are stored in audit tables. Users with appropriate permissions can search the audit logs and view what changes were made, by who, and when, for robust troubleshooting.

User Permissions

Control user access to application features and functions with a flexible permissions management tool. Access can be configured on an individual user level or by user group. Specific pages and individual fields can be exposed or hidden by user.

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Bring unforgettable live events to passionate attendees around the world. See how AudienceView can help.

See AudienceView in Action

Bring unforgettable live events to passionate attendees around the world. See how AudienceView can help.

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